๐Ÿ“Š PPC Audit ยท Google Certified ยท 15+ Years

PPC Audit
Find Where Your Google Ads Budget Is Being Wasted

200-point Google Ads account review in 48 hours. Wasted spend quantified, Quality Scores analysed, conversion tracking verified. PDF + video walkthrough for $50.

Flat $50/month ยท No setup fees ยท No % of spend ยท No long-term contracts ยท Campaigns live in 72 hours

Start Growing Today โ†’Free Audit First
Ranksiege & Co โ€” Typical Results by Month 3
23%
Avg Wasted Spend Found
$50
One-Time Audit Fee
48h
Delivery Time
200+
Checkpoints Covered
Based on 300+ campaigns ยท eCommerce, SaaS & Lead Gen
Certified InWasted SpendQuality ScoreBid StrategyAccount Structure๐ŸŒ USA ยท UK ยท Canada ยท UAE ยท AU
What We Do

What Is PPC Audit?

Most Google Ads accounts waste 15โ€“40% of their budget on irrelevant search terms, poor match types, underperforming campaigns and broken tracking. A $5,000/month account is typically burning $750โ€“$2,000 on traffic that will never convert. The average Quality Score across most audited accounts is 5โ€“6, meaning they are paying roughly 2x the CPC of a well-managed account. A $50 audit that recovers even 10% of wasted spend pays for itself in the first week.

A PPC audit (pay-per-click audit) is a systematic analysis of a Google Ads account to identify inefficiencies, wasted spend and optimisation opportunities. A professional PPC audit covers account structure, keyword strategy and match types, negative keyword gaps, Quality Score issues, bid strategy configuration, conversion tracking accuracy, ad copy performance, landing page relevance, campaign settings and competitive positioning. The output is a prioritised report showing exactly what is costing money and what actions will improve performance fastest.

What's Included

Everything in Your PPC Audit Plan

Every Ranksiege & Co PPC Audit plan includes the full stack โ€” no cherry-picking, no add-on fees, no upsells.

  • Wasted Spend Analysis โ€” Every keyword, search term and placement that spent budget without converting. Eโ€ฆ
  • Quality Score Review โ€” All keywords below QS 7 identified. Root cause analysis: low CTR, poor ad relevaโ€ฆ
  • Bid Strategy Assessment โ€” Is smart bidding configured correctly? Are CPA/ROAS targets realistic? Is the leโ€ฆ
  • Keyword & Negative Audit โ€” Duplicate keywords, cannibalisation, irrelevant terms, missing high-value keyworโ€ฆ
  • Conversion Tracking Check โ€” Are conversions firing correctly? Duplicate conversions inflating results? Is thโ€ฆ
  • Campaign Settings Audit โ€” Location targeting accuracy, device bid adjustments, ad scheduling, search partnโ€ฆ
How We Do It

Our PPC Audit Management Process

A battle-tested process built from 15+ years and $50M+ in managed campaigns. Every client goes through each step.

01

Step 1 โ€” Order & Access

Pay $50. You'll receive an invitation to share read-only access to your Google Ads account. Read-only means we see data but cannot make changes.

02

24โ€“48h โ€” Full Account Review

Deepak personally reviews the account against 200+ checkpoints. Findings documented with screenshots of each issue.

03

Delivery โ€” Report & Video

PDF audit report and Loom video walkthrough (20โ€“30 minutes) explaining findings in plain English with a prioritised action plan.

04

Optional โ€” Q&A Call

30-minute follow-up call at no extra cost to discuss findings, ask questions and clarify recommendations.

Why Choose Us

Why Ranksiege & Co for PPC Audit?

Most businesses either manage PPC Audit themselves (and waste 40โ€“60% of budget), hire a large agency (and get a junior account manager with a script), or hire a cheap freelancer. Ranksiege & Co is the alternative โ€” 15+ years of senior expertise at a flat monthly rate that is 10x lower than a traditional agency.

Every campaign at Ranksiege & Co is managed by certified experts, not outsourced or assigned to junior staff. You get direct WhatsApp and Microsoft Teams access to the person actually managing your account โ€” founder Deepak Samele has personally managed over $50M in campaigns over 15+ years.

๐ŸŽฏ
Senior Expert on Every Account
No junior staff. No account managers. The certified expert manages your campaigns directly, every week.
๐Ÿ’ฐ
Flat $50/Month โ€” No % of Budget
Flat $50/month regardless of your budget. Most agencies charge 10โ€“20% of spend โ€” we never do.
๐Ÿ”
You Own Everything
Your account, your data, your history. We never hold accounts hostage. Full admin access always.
โšก
AI-Assisted Optimisation
We use Claude AI for competitor analysis and performance monitoring โ€” delivering faster, more accurate results than manual methods.
Proven Results

PPC Audit Performance Data

Real results from Ranksiege & Co client accounts. All metrics verified in Google Ads and Google Analytics 4.

23%
Avg Wasted Spend Found
Across accounts we audit
$50
One-Time Audit Fee
Credited if you hire us to manage
48h
Delivery Time
PDF + video walkthrough
200+
Checkpoints Covered
Structure, keywords, bids, tracking
Case Study ยท Real Estate ยท India

MakeMyHouse.com: From 1.2x to 4.8x ROAS in 90 Days

MakeMyHouse.com was spending โ‚น6.5 lakh/month on Google Ads at 1.2x ROAS. The account had broad match everywhere, no negative keywords and zero conversion tracking. Ranksiege & Co rebuilt the account from scratch in 72 hours โ€” implementing tight Search campaigns, a Performance Max feed and tROAS bidding seeded from historic data.

1.2x โ†’ 4.8x
ROAS Lift
62%
CPA Drop
90
Days
300%
Traffic โ†‘
Read Full Case Study โ†’
Industries

PPC Audit Across Every Industry

Ranksiege & Co manages PPC Audit for clients across major industry verticals. Each industry has different conversion metrics, bidding constraints and audience behaviour โ€” we bring industry-specific knowledge to every campaign.

๐Ÿ›’
eCommerce & DTC
Shopping, PMax, Dynamic Remarketing, Smart Bidding on ROAS
๐Ÿ’ป
B2B SaaS
Trial signups, demo bookings, LinkedIn retargeting
๐Ÿ 
Real Estate
Lead gen, Local campaigns, property-intent keywords
๐Ÿฅ
Healthcare & Clinics
Compliant setup, Local Service Ads, appointment calls
๐Ÿข
Franchise & Multi-location
Location extensions, radius targeting, budget by location
โš–๏ธ
Legal Services
Local Service Ads, high-intent queries, call-only ads
FAQ

PPC Audit: Common Questions

What access do you need to conduct the audit?+
Read-only access to your Google Ads account. You can grant this via Accounts โ†’ User Management โ†’ Add Users โ†’ choose Read Only. We never request Admin or Standard access for audits. You can revoke access immediately after delivery.
Is $50 for a Google Ads audit worth it?+
If your account spends $2,000/month, finding even 10% wasted spend saves $200/month โ€” that's a 4x return in month one alone. Most accounts have wasted spend of $500โ€“$3,000/month that can be recovered. The $50 fee typically pays for itself within days of implementing the first recommendation.
Can you audit Meta Ads as well?+
Yes. We offer a separate Meta Ads audit for $50 covering CAPI setup, audience strategy, creative fatigue, ROAS attribution and campaign structure. Contact us to order a combined Google Ads + Meta Ads audit for $80 (saving $20).
How is this different from the free audit?+
The free audit is a brief high-level overview. The $50 PPC audit is a comprehensive 200-point review of your entire account with screenshots, a detailed PDF report and a video walkthrough โ€” a full professional audit, not a sales tool.
What happens after the audit?+
Many clients implement the findings themselves using the action plan. Others engage Ranksiege & Co for ongoing Google Ads management at $199/month. If you choose ongoing management, the $50 audit fee is credited against your first month. No obligation either way.

Ranksiege & Co is a PPC Audit agency based in Jhansi, India, serving clients across USA, UK, Canada, UAE and Australia. A PPC audit (pay-per-click audit) is a systematic analysis of a Google Ads account to identify inefficiencies, wasted spend and optimisation opportunities. A professional PPC audit covers account structure, keyword strategy and match types, negative keyword gaps, Quality Score issues, bid strategy configuration, conversion tracking accuracy, ad copy performance, landing page relevance, campaign settings and competitive positioning. The output is a prioritised report showing exactly what is costing money and what actions will improve performance fastest. Ranksiege & Co charges a flat $50 per month with no percentage of budget, no setup fees and no long-term contracts. The agency has managed over $50M in campaigns over 15+ years. Founder Deepak Samele has 15+ years of direct hands-on experience.

Client Reviews

What Our Clients Say

โ˜…โ˜…โ˜…โ˜…โ˜…5.0 ยท 21+ verified LinkedIn recommendations
โ˜…โ˜…โ˜…โ˜…โ˜…
โ€œRanksiege transformed our Google Ads in 30 days. ROAS went from 1.8x to 5.2x and cost per lead dropped by 60%. Transparency and weekly reports are great. I always know exactly what is happening with my budget.โ€
MJ
Mustafa Johar
Owner ยท MakeMyHouse.com ยท ๐Ÿ‡ฎ๐Ÿ‡ณ India
โ˜…โ˜…โ˜…โ˜…โ˜…
โ€œWe use Ranksiege for white-label PPC for our UK clients. Work quality is excellent. They understand UK market nuances, deliver on time, and communicate better than agencies we have paid 3x more.โ€
JM
James Mitchell
Director ยท Digital Agency ยท ๐Ÿ‡ฌ๐Ÿ‡ง United Kingdom
โ˜…โ˜…โ˜…โ˜…โ˜…
โ€œSEO traffic grew 280% in 8 months. What impressed me most was AEO. We now appear in ChatGPT answers for our target keywords. Next-level strategy that other agencies do not even know about yet.โ€
SA
Sarah Anderson
Marketing Head ยท B2B SaaS Company ยท ๐Ÿ‡จ๐Ÿ‡ฆ Canada
Get Started

Ready to Fix Your PPC Audit?

Order a $50 PPC audit โ€” find out where your Google Ads budget is really going in 48 hours.Start with a free 200-point audit โ€” we'll show you exactly what to fix before you spend a dollar with us.

Get Free Audit โ†’Book Strategy Call

No commitment ยท Delivered in 48 hours ยท Includes action plan PDF ยท WhatsApp us